NEW LAUNCH: BAUME & MERCIER

Created in 1973, the Riviera collection returns this year to revive the spirit of a distinguished watchmaking era. One of its unique points is the distinctive twelve-sided bezel equipped with four screws, reflecting the twelve hours displayed on its dial. It houses different “Swiss Made" self-winding and quartz movements (depending on the type and case sizes of watches) and built-in interchangeable straps in steel or rubber.

Inspired by the carefree lifestyle of the French Riviera, watches from this collection all features a unique engraving on the dials that symbolizes the convergence of the mountains and the ocean. The case back is also transparent so that it allows users to witness the innerworkings of the movement in action.

They all have a triple folding clasp with security push-pieces and are available in either a blue sun satin-finished dial with a matching blue rubber strap (10623), a black sun satin-finished dial with an integrated steel bracelet (10624) or a black case in micro blasted ADLC-steel with a black sun satin-finished dial and a black rubber strap (10625).

Measuring at 42mm in diameter and 10.66mm in thickness. Some of the 42 mm case size models are equipped with the Baumatic BM13-1975A movement, which ticks at 28,800 vibrations per hour and offers a power reserve of up to 120 hours as well as water resistance up to approximately 100m.

These 42mm models are available in either a transparent blue sapphire dial with interchangeable steel bracelet (10616) or a smoked sapphire gray dial in a black steel-ADLC dodecagonal case with black rubber strap (10617).

Other 42mm models are driven by the Sellita SW200 automatic movement which also ticks at 28,800 vibrations per hour but instead provides a power reserve of up to 38 hours and have a water resistance of up to 100m.

These models are available in three different dial colours with 2 different types of straps, which includes blue dial with blue rubber strap (10619), blue dial with metal steel bracelet (10620), deep green dial with green rubber strap (10618), black dial with metal steel bracelet (10621) and silver dial with metal steel bracelet (10622). 

Other unique designs include the Riviera (10660) which is a sporty and dressy style watch that offers a combination of its steel case, sandblasted titanium bezel and gilt ring against the deep grey dial with a dark grey rubber strap and the Riviera (10688) that offers a sun brushed blue dial with the shape of Pi symbol being visible on the seconds hand and blue and green strap of the watch.

Measuring at 36mm in case diameter and 9.57mm thick for the 36mm case size models driven by the Sellita SW200 automatic movement and 9.47mm thick for those driven by the Ronda714Li quartz movement. Both movements offer a water resistance of up to 50m while the Sellita SW200 provides a power reserve of up to 38 hours.

Those driven by the automatic movements are available in either a silver-coloured dial (10615) or blue dial (10679) with steel screws or a white mother-of-pearl dial with 4 diamond screws (10663) with a metal interchangeable bracelet.

While those driven by the quartz movement are available in either an azure blue dial with metal bracelet (10612), a light green dial with steel bracelet (10683) or green rubber strap (10611), black dial with black rubber strap (10613).

Measuring at 33mm in diameter and 9.57mm in thickness. These models are driven by the Sellita SW200 automatic movement that ticks at 28,800 vibrations per hour and provides a power reserve of up to 38 hours with water resistance up to 50 mm. This includes the Riviera (10675) which is a smaller version of the Riviera (10663), the Riviera (10676) which has a pink dial with steel bracelet and the Riviera (10677) which features a sun satin-finished gradient night blue lacquered dial and diamonds that extends to a portion of the bezel, case and integrated steel strap.

The new Riviera also feature the ingenious Fast Strap interchangeability system developed by Baume & Mercier so the rubber strap or steel bracelet can be changed easily, allowing the user to further customise their watch to their own style.

Baume & Mercier is now exclusively available in Tampines Mall(#01-06). We hope to catch you soon :)